Look, I don’t have as much ire for the Microsoft ads starring Jerry Seinfeld and Microsoft Chairman Bill Gates than everybody else seems to. I did get a chuckle out of them. If taken a face value (and in a world where Justin Long and John Hodgman don’t exist), they were OK. Not $10 million OK, and not kick off a $300 million campaign OK..just OK.
Trying an image campaign like this is tough. Apple has succeeded in making Windows Vista look like a pathetic mess through its MAC/PC ads. Curiously enough though – Microsoft Office seems to fair pretty well in image from those commercials. This campaign is obviously trying to play on the hipness of the MAC/PC campaign, but it just can’t match it. When it comes to marketing Apple has always been the lead horse – ever since the 1984 ad, they haven’t stopped (They couldn’t, their market share was so small relatively – and still is – that they needed to separate themselves to survive). I am sure Cesar or Jason (my Windoze-using fellow iconogeeks) will chime in here about the virtues of Windoze, but me and Brett (my fellow MAC-using iconogeek) know the truth…if you use a Mac, you’re just, well, “cooler.”
Trying to make Microsoft look hip by admitting it is out-of-touch with real people just makes it seem desperate. Microsoft is an enormous company with tons of bad-will over the past years and to get past that by dropping Seinfeld in the mix just doesn’t make sense. The fact that Microsoft pulled the ads and is now laying some bullshit about an intended “teaser campaign” is ridiculous. They yanked them because they aren’t working. It doesn’t matter if I felt they were kinda clever, the bottom line is that they didn’t work, and they won’t work. Maybe Microsoft should just concentrate on releasing an OS that doesn’t suck, instead of dropping $10 million on a latex salesman.
Holy shit, I just came across this on the Times website. I’ve always been a fan of gaming (of course) but especially anything that immersed you more into the game. My absolute FAVORITE was at Jillian’s in New York. It was a Mech game in which you (and 5 other friends) climb into pods as if you are actually the pilots of the Mech. It was a completely immersive experience with small TV screens with different views, booming sound effects and force feedback. Insane.
Well, THIS thing looks to bring a whole new experience to home gaming. Take a look at the video below:
If anyone has direct experience with this thing, let us know! Not sure how much it costs, since I don’t think it’s available in the US yet… but can you really put a price on fun?
So last night was the premiere of Fox’s new JJ Abrams’-produced “Fringe”. I’ll start by saying that Fringe is like a cross between X-Files, Lost, and 24. Allow me to expand on that statement.
Fringe is like X-Files because of it’s basic premise. Crazy things are happening and it’s up to a wiley boy/girl team to get to the bottom of all the craziness. You have your stiff, enigmatic government suit who is in charge, some interesting side characters, but truly the focus here is on Anna Torv’s “Olivia Dunham” and Joshua Jackson’s “Peter Bishop.” Olivia is the FBI Agent who doesn’t believe but really does. Bishop is the skeptic scientist. Oh yeah, and the whole conspiracy theory stuff.
Fringe is not like X-Files because of it’s basic acceptance of these strange things. Where the X-Files showed you the baddies and crazy things, essentially Mulder was the only one that saw this stuff. Even when Scully was getting abducted, she still held fast to disbelief. This show goes for the gusty and puts it all out there – melting people? Check. Bad guy with a motive? Check. Interesting twist? Check. Continued intrigue? check. Everybody sees they crazy stuff? Check. The basic idea here is wrapped around science, no aliens here and I like that. I wouldn’t be surprised if Hanso makes an appearance.
Fringe is like LOST because of JJ Abram’s and his amazing storytelling sensibilities. Abrams certainly comes from the Joss Whedon school of tough female leads and I like that. All of his heroines are believable and multi-faceted (Kate and Sydney anyone?). Fringe shares a common soundtrack with LOST especially on the outros to a break. The crescendo of dissonance is a welcome reminder that this show is really not all in your face…you do need to look deeper (if you dare Muuuhhahawahawhhwhwhaaa).
Fringe is not like LOST because it wrapped up the first story in the Premiere! Seriously, a nice complete, contained story with a lead-in to a larger enjoyable story arc. Good thing too, because I think my brain only has room for one LOST right now, and I’m still recuperating from last season.
Fringe is like 24 because it’s heroine will do anything to save the people she loves. I mean…well you’ll see, if you didn’t catch the Premiere, Fox is airing an encore (check your local listings). Just like when Jack Bauer gets in all sorts of insane situations (torture, etc.) Olivia jumps into dangerous situations no questions asked (or very little for that matter) – It’s Bishop that is the voice of reason.
Fringe is not like 24 because right now it doesn’t suck. Ever since they killed off Dennis Haysbert’s Palmer, I was done.
In the end, I enjoyed Fringe, it provided a welcome escape from a stressful day and gave me enough thrills and homages to keep me entertained. A couple notable items:
The titles They are beautiful. Amazingly rendered and placed into the scene so as to become a character. I kept looking (upon location change) for how they where going to do them next. Excellent.
John Noble
As the crazy Dr. Walter Bishop, he’s Dr. Emmet Brown, CSM, and Jeffrey Goines all rolled into one.
My only gripe with the Premiere is that by the end of it, the characters where a little too neat and wrapped up. I know they want to get the stories moving, but I would have liked to see a little more strife, it was a little bit predictable.
On a whole, I’m going to give the Premiere of Fringe a 7. I think it was a solid opener with some complicated plot points, but all-in-all, I think they pulled it off. I’ve set a season pass on TiVo and I will continue to watch.
And that was all I needed. This last week has been busy as hell, so a move this weekend was not on the agenda, but when fortune reigns down the funny, you best pick it up.
Tropic Thunder had me crying with laughter from the first frame. Seriously, the first frame. The movie kicks right into Stiller’s outrageous brand of comedy right from the get-go. Typically, I’m very lukewarm on Stiller (Starsky, good; Fokkers, bad). His movies are funny, his comedy is funny, but a lot of times he just pushes it too far for me (mostly in the jump-the-shark category). Plus his mugging and overacting sometimes get a bit too much.
But in this movie, he keeps it reigned in, except for a few spots which actually make sense for his character. The entire film (within a film) is satirizing Hollywood, stars, and producers but does it in such a way that outsiders can appreciate it. Robert Downey Jr. is self deprecating throughout the film with his oscar-winning Kirk Lazarus (whose name is more telling than you think). His performance is amazing and I hope the academy recognizes this (although the fact that this performance is in a comedy…probably not) since for most of the movie, you can’t even recognize Downey Jr. at all, Just Kirk Lazarus. Just watch for Lazarus’s awakening moment, it’s quite impressive.
Jack Black reigns it in as well and plays it pretty tight (for Black). His “Fatties” movie pokes obvious fun at Eddie Murphy (or is it homage?) but the character has an interesting turn about halfway through the movie. Also, watch for the other over-the-top-Stiller-dialogue with Black’s character later in the movie. Don’t worry, you’ll know it when you see/hear it.
Cameos abound and Tugg’s agent is excellent (I’ll refrain from telling you who it is, just see the movie) and surprisingly is one of the only sane characters in the entire film. And while Tom Cruise’s lecherous Les Grossman (whose name is AS telling as you think) is certainly a prick, Cruise plays him loose and with abandon I haven’t seen since Magnolia. I’ve always been a fan of Cruise (I could care less about his private life and religious affiliations) and this role shows that he’s not afraid to take a risk in an attempt to break the “Cruise-mold” – shaved knuckles, sweaty armpits and all. Bottom line: his movies are entertaining and he’s a great actor.
Speaking of sane (and believe it or not, the Hero – at least that’s what I think) Jay Baruchel, typically an Apatow side player, makes a great performance as the only truly combat-ready dude in the outfit. His geeky Kevin Sandusky kicks surprising ass and holds his own with this veteran crew.
From the first frame Brandon T. Jackson’s Alpa Chino sets the stage for what to expect from this movie but quickly turns it on it’s ear. His retorts of Downey Jr’s “blackification” are some of the funniest stuff in the film. I was crying (literally crying) at one point (“For 400 hundreds…”). Watch out for Jackson, you’re gonna see a lot of this kid.
Oh and Danny McBride’s overzealous pyrotechnician is awesome. This guy is going to be the next up-and-comer, just watch (that’s two – Stiller’s got a good eye)
Overall, the look and production value of the movie bely it’s satirical comedy and present a serious war movie. The action and effects are top-notch, it feels like a big Hollywood flick as it’s supposed to- and I like it. The 70′s soundtrack (and direct scene homages) give you the feel of Platoon, Apocalypse Now, Full Metal Jacket – you name it, it’s in there.
So, leave the kids at home, grab some Milk Duds and see this in the theater, THEN go buy the DVD because the extras are gonna kick ass – oh they’ll kick ass.
I stumbled across this new Stephen King 25 episode web-based series. Just watched the first 5 installments (all that’s there). So far, pretty good. Great art, it’s done in a graphic novel feel with still plates and limited animation. But with a very high quality voice over.
Seriously, if you haven’t been watching Burn Notice, now’s the time to get on board. In its second season, this USA series is light, fun and action packed. Kind of like a cross between MacGyver, the A-Team, and Magnum PI the show features Jeffrey Donovan as Michael Weston, a covert operative burned by the CIA. Left out in the field, with no resources, his accounts frozen and dumped in Miami (his hometown) Michael has nothing but his wits and a few friends to get his life back on track. Michael is a classic hero-type, trying to solve the puzzle of his burn notice, while helping out Joe Average with his worse-than-average-problems.
The show delivers a lot of heart, great stories and humor with an excellent cast that reads right out of the nostalgia fanbook. First up, Sam Axe played by…wait for it…Bruce Campbell, a boozing, philandering ex-seal. He’s the trustee side-kick and confidant. The girlfriend, played deliciously by Gabrielle Anwar (“Things to do in Denver when your dead”, and the cancelled-too-soon “John Doe”) is tough, sexy, smart, and tough. She’s the on again, off again flame and all-around goto girl.
Sharon Gless shows up as Michael’s chain-smoking, neurotic, psycho-somatic mother. Excellent job, and it’s great to see a veteran actress of Gless’s caliber on the screen again.
The thing I really like about this show is that it is total escapism. It’s a great balance for LOST with all it’s heady intrigue and mystery. Burn Notice allows you to jump in at any time, and enjoy the ride. Much like X-Files, it has a longer running mythology (why was Michael burned, who did it, what do they want him for) with episode long stories that start, fulfill and end satisfyingly. The show has a great visual style with some touches of Guy Ritchie thrown in (but not too much) and all those great whooshing sound effects to keep it fun. Oh and Jeffrey Donovan’s cheeky, dead-pan VO lends great exposition without being corny.
Oh and for those of you STILL not interested, Tricia Helfer has made a cameo as one of the Burners (maybe 2nd in command?). Not sure what side of her bread is buttered, but judging by the hoops she’s had Michael jump through, it can’t be the good side.
All-in-all I’ll give this show a solid 8. Real good TV.
For all you geeks out there looking for the perfect gift for your girlfriend/wife/significant other. I found these on ebay and they’re just too unique. I got a set for the wife and she loved ‘em. POINTS! Dig it!
Yep, James McAvoy is totally the man. And for that matter so is Timur Bekmambetov. Jesus Christmas, I just saw Wanted and I gotta say it kicked much ass. I had very high hopes for this movie and I was not disappointed. I have to admit, I wasn’t quite sure McAvoy could pull it off. He plays great doe-eyed innocence, but action hero? Well, let me just say, he f’n pulls it off, and pulls it off big.
The premise works and I dug it – a millenia-old order of assassins working to keep fate on track (this does deviate a bit from the comic’s plot – but they did a great job in adapting it to the screen). I was able to accept the mystical aspect of it (which they leave largely unexplained) and just completely immerse myself in this film. It handled exposition rather well, with a cheeky VO á la Blade Runner and got into the action at just the right moment. The pacing felt great, the acting was spot on and the effects were tight. Bekmambetov takes John Geata’s bullet time and pushes it even further.
The action is crazy-over-the-top with amazing chase sequences that tip their hats to Point Break, The French Connection, and the Matrix. In addition, you’ll see tons of little in-jokes like a VERY Han-in-Carbonite scene about half-way through the flick. I think my favorite was the appearance of Konstantin Khabensky as one of the Fraternity members.
Angelina Jolie is, of-course, awesome, any time you need a beautiful ass-kicking chick with a heart, she’s your go-to-girl. And Common even makes a great turn as the “Gunsmith”. And if your life won’t be complete until you hear Morgan Freeman say “Shoot this mother-fucker” well then…you’ve come to the right movie. I always like when he is in these mentoring style roles, even though this is nowhere near the gravitas of Se7en, he pulls them off really well. Terence Stamp makes an appearance as well and he plays it straight, not over-the-top (and I always love when General Zod shows up)
Ya know, I think Bekmambetov may have some father issues now that I think about it – lots of father figures in this flick, but I think that’s a topic for the podcast. Before I go, I gotta drop an >i< score of a 9 on this one. Action, humor, in-jokes, fun – it’s got it all – and coupled with great direction, effects AND sound. Go see it, you won’t be left wanting…except for a sequel.
OK, I’ll post more later after I re-watch the episode, but it was damn cool. I gotta say, I feel satisfied with the episode. I’m not chomping at the bit for next season because I really just want to mull over EVERYTHING for the next couple of months and get prepared. They gave SO much info it’s a bit overwhelming.
****** POSSIBLE SPOILERS ***********
First tidbit: the call that Kate received was backwards. Here’s the reversed audio.
Dharma’s doing space/time experiments – I’m curious to read timelooptheory.com‘ s take on the new space/time info and so should you.
Michael is dead. Jacob’s emissary (Christian) tells Michael he “can go now.” This does not mean, “get off the boat,” it means he is no longer in service of the island, he is released to do what he came there to do…die.
F’you, Jin is still alive.
I must say again. Ben Linus is the man. So over on Dube’s blog she theorizes that Ben moved the island forward in TIME, not space about 3 years. I think I agree with the time thing, but not the 3 years. Does anyone (Cesar) have info on when Ben appeared in the desert? Also, Ben took out a special forces guy. Come on seriously…he’s badass.
OK, more later, too much to think about. Oh yeah, this ep gets a 10. No question. Cliffhangers, answers, questions…all good.